often, personally i think desperately sick and tired of the world that is online.
I feel annoyed away from my head.
How frequently would you keep reading auto-pilot without taking in any knowledge?
How frequently do you realy skim texts, searching for interesting tidbits? And just how often do you realy feel disappointed?
We often wonder whether we, as company authors, are condemned to bore one another to rips.
In school, we’ve learned how exactly to compose. We learned all about punctuation and grammar. But did we discover ways to compose well? Did we learn to engage our visitors? And just how to be persuasive?
We have to educate and entertain our readers if we want our messages to stick. We have to mix abstract advice with concrete imagery if we want to share our big ideas without boring our readers to tears.
You have actuallyn’t discovered that at school, maybe you have? Me personally neither.
Shall we explain?
The ladder of abstraction
In school, you may have discovered that words are generally abstract or tangible. Pokračování textu Just how to Share the ‘Big image’ (Without Boring Your visitors to rips)